With the trend of virtual events continuing into 2021, it’s no wonder membership organizations and association professionals are looking for best practices. Whether it’s creating engaging content online or building a virtual brand, this week’s Friday Five focuses on successful virtual strategies.
Every week, we pull five articles our audience liked most from our newsletters to keep up with what’s trending. How do we come up with this list? We look at the most-read articles from subscribers to our personalized twice-weekly newsletter. The artificial intelligence-powered newsletter from rasa.io sends our readers the headlines they might like most, and we get to find out what’s piquing your interest every week. If you’re not subscribed, make sure you do! And if you are subscribed, join our referral program to start earning free stuff when your colleagues subscribe, too!
Here are the five most-read articles from this week’s newsletter:
“With the possibilities for its use growing everyday, nonprofits and membership organizations have been turning to TikTok to spread their missions and causes.”
“How well did your trade association marketing campaigns for 2020 perform? If you’re hoping to do better in 2021, we have some ideas to share with you.”
“It’s possible to build a brand strategy, create a brand identity and complete a rebranding all while collaborating virtually.”
“In a letter to shareholders of Berkshire Hathaway, Buffett summarized how one arrives at leadership greatness.”
“Take your entire team along for the ride in acquiring new skills, connecting with other experienced industry pros and leveling up your association.”
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